The Best Digital Marketing Tools of 2022

Success in digital marketing largely depends on the tools you are using. According to a digital marketing speaker Hong Kong, innovation and technology do not only help marketers automate repetitive tasks. These tools have also automated the gathering of analytics, data, and insights that can be helpful to a campaign strategy, as asocial media agency Hong …

The Benefits of Adopting Sustainability According to LinkedIn

The world celebrates Earth Day every 22nd of April. Since 1970, such a modern environmentalist movement has been supported by more than 190 countries and 1 billion individuals. According to a digital marketing speaker Hong Kong, modern consumers prefer brands and businesses that support sustainability. It means brands and businesses supporting a cause to save …

Ways to Save on Marketing Campaigns

According to a digital marketing speaker Hong Kong, a key to success is to spend less and earn more. It means budgeting your funds wisely. Even a social media agency Hong Kong highlights the importance of maximizing your ad spending by focusing on campaigns that have a bigger return on investment (ROI). If you are …

Top 3 Social Commerce Trends in 2022

The way people shop today has dramatically changed. Gone are the days when people visit one physical store to another for their holiday shopping. More people stayed in the comfort of their homes browsing catalogs for their buying lists. A digital marketing speaker Hong Kong noted that the COVID-19 brought about these big changes. The …

How to Master Content Curation

Social media evolves through connection and collaboration. A digital marketing speaker Hong Kong highlights the importance of finding the best content that the audience wants. This is to keep them coming back to you. According to a social media agency Hong Kong, the best way to connect and collaborate is through content curation. Content curation …

Best Practices in Using CTA for Marketing

Have you ever encountered the following while browsing on your social media account – “Buy Now, Get Started, Learn More, Sign Up, Subscribe?” These are called Call-to-Actions or CTAs. A digital marketing speaker Hong Kong highlights that they are the secret weapons of inbound marketers. They increase email clicks by 371%. They also increase Facebook …

5 Tips for Picking the Right B2B Design Agency

Making your own website is quite difficult. Aside from finding the right template to use and making sure you have all the details of your company in it, you need to make sure that you can also be found when someone makes a quick online search. Most of the time, companies take the help of …

Improving Lead Quality with LinkedIn Ads

LinkedIn has over 690 million monthly active users (MAUs). The number is only a fraction compared to Facebook and Instagram. But brands and businesses should never underestimate the power of LinkedIn. As the largest network of professionals, it is in the platform where you can mostly find decision-makers. This makes LinkedIn a powerful tool for …

4 Snackable Content Marketers Should Understand

The attention span of modern consumers is getting shorter and shorter. The noise from different social media channels resulted in people having less time to browse content. But there is an exception to the rule. That is, they stay longer if they get interested. According to a social media agency Hong Kong, snackable content gets …

YouTube Shorts Report for Q3 of 2021

As people’s attention span gets shorter, short-form videos get hotter! It all started during the COVID-19 pandemic. To kill boredom, many netizens use TikTok as a form of expression. As it boomed, many social media platforms cloned the app.  YouTube is one of the late cloners of TikTok. It launched “Shorts” last March. They are …