Have you ever wondered how Buffer and HubSpot made a name in the online world? How does Zomato acquire 1.3 million followers? And how the iconic Rolex is rocking Instagram? The single answer is “content marketing.” How is it? Let me tell you a story! In the 1900s, brothers Andre and Edouard Michelin founded a …
Tag Archives: Digital Marketing
Optimizing Conversion Rate After the COVID Pandemic
Think of this! You have a website and you offer great products but people are not getting on board. What do you need to do? A digital marketing speaker Hong Kong suggests that you need to find ways to optimize your conversion rate, especially after the COVID pandemic where people shifted from buying physical stores …
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Optimizing Your Search Engine
Search engine optimization (SEO) is the process of improving your site’s visibility on relevant searches. The more your pages rank on top of search results, the more likely you’ll get discovered. Such discoveries increase traffic on your website and give you more chances to convert your website visitors into buyers. The main goal of SEO …