How to Create an Actionable Buyer Persona

According to a digital marketing speaker Hong Kong, today’s competition is very stiff. As a social media agency Hong Kong notes, it is not only because of the large number of competitors. It is also more of the noise that social media posts create. Even a video marketing agency Hong Kong highlights the importance of segmented targeting for brands and …

The Basics of Google Ad Policy Manager

Google is the world’s largest search engine. A digital marketing speaker Hong Kong notes that it occupies 91.9 percent of the global search engine market share. It is the most visited website, with billions of searchers accessing email, news, shopping, videos, etc., as a video marketing agency Hong Kong says. People conduct around 8.5 billion …

Building a Connected Brand with Instagram Reels

Since the introduction of Instagram Reels, it has potentially reached 675.3 million users, as a digital marketing speaker Hong Kong reported. According to a social media agency Hong Kong, they made up 45.7% of the total ad reach on the platform. That is why a video marketing agency Hong Kong notes that it is the …

5 Ways to Sell Without Being Salesy

According to a social media agency Hong Kong, there’s a lot of noise on social media today. That is why brands need to find ways how to sell without being salesy, as a digital marketing speaker Hong Kong says. Even a video marketing agency Hong Kong agrees that videos need to give valuable pieces to …

The Best Digital Marketing Tools of 2022

Success in digital marketing largely depends on the tools you are using. According to a digital marketing speaker Hong Kong, innovation and technology do not only help marketers automate repetitive tasks. These tools have also automated the gathering of analytics, data, and insights that can be helpful to a campaign strategy, as asocial media agency Hong …

The Benefits of Adopting Sustainability According to LinkedIn

The world celebrates Earth Day every 22nd of April. Since 1970, such a modern environmentalist movement has been supported by more than 190 countries and 1 billion individuals. According to a digital marketing speaker Hong Kong, modern consumers prefer brands and businesses that support sustainability. It means brands and businesses supporting a cause to save …

Ways to Save on Marketing Campaigns

According to a digital marketing speaker Hong Kong, a key to success is to spend less and earn more. It means budgeting your funds wisely. Even a social media agency Hong Kong highlights the importance of maximizing your ad spending by focusing on campaigns that have a bigger return on investment (ROI). If you are …

Top 3 Social Commerce Trends in 2022

The way people shop today has dramatically changed. Gone are the days when people visit one physical store to another for their holiday shopping. More people stayed in the comfort of their homes browsing catalogs for their buying lists. A digital marketing speaker Hong Kong noted that the COVID-19 brought about these big changes. The …

How to Master Content Curation

Social media evolves through connection and collaboration. A digital marketing speaker Hong Kong highlights the importance of finding the best content that the audience wants. This is to keep them coming back to you. According to a social media agency Hong Kong, the best way to connect and collaborate is through content curation. Content curation …

Best Practices in Using CTA for Marketing

Have you ever encountered the following while browsing on your social media account – “Buy Now, Get Started, Learn More, Sign Up, Subscribe?” These are called Call-to-Actions or CTAs. A digital marketing speaker Hong Kong highlights that they are the secret weapons of inbound marketers. They increase email clicks by 371%. They also increase Facebook …